LinkedIn is a business and employment-focused social media platform that works through websites and mobile apps. Launched on May 5, 2003, owned by Microsoft. The platform is primarily used for professional networking and career development, and allows job seekers to post their CVs and employers to post jobs. From 2015 most of the company's revenue came from selling access to information about its members to recruiters and sales professionals. Since December 2016, it has been a wholly owned subsidiary of Microsoft. As of February 2022, LinkedIn has 830+ million registered members from over 200 countries and territories.

Webbtree is a software development company

Developer of a recruitment marketing automation platform intended to convert lost job seeker traffic to give qualified applicants. The company's platform helps to connect with a career site or applicant tracking system to uncover lost candidates and match them to the right job at the right time, enabling employers to reduce recruiting costs and also helping candidates to find new opportunities.